Robinhood Launch

FoundingInfrastructure2013
RegionUSA
Year2013
TypeFounding
CategoryInfrastructure

About Robinhood Launch

Robinhood launched in 2013, offering commission free stock trading through a mobile app. Founded by Stanford graduates Vladimir Tenev and Baiju Bhatt, Robinhood targeted young, first time investors. It pioneered zero commission trading, forcing major brokerages to eliminate fees by 2019. Robinhoods gamified interface encouraged frequent trading. The app faced criticism after a 20 year old user died by suicide believing he owed 730,000 dollars. During the GameStop frenzy, Robinhood restricted trading, drawing congressional scrutiny. Robinhood democratized investing but also enabled risky speculative behavior by inexperienced traders.

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